Digital Marketing is used for measurable, targeted and interactive marketing of products/services over the internet to reach and convert leads into Sales/Business. Digital Marketing provides visibility of your products to a very large audience as billions get on to the internet every day.
This course is a practical approach on Social Media Marketing and Online Advertising. It covers a wide range of topics such as social media follower generation, brand positioning on social media, use of social media for products promotion and services as well as an introduction to organic followship and managing presence in other social media sites.